Head of Content and Creative
Leeds or London

Job reference: 000833

Location: Leeds or London

Closing date: 06/01/2019

Salary: £59,090 - £71,243

Employment type: Permanent

Hours per week: 37.5

About the role

The Head of Content and Creative will provide leadership, direction and strategy for content and creative covering brand, design, editorial, rich media and publications at NHS Digital.

You will share NHS Digital's vision of bringing about a digital revolution in information and technology to provide better health and care. You will manage the development of NHS Digital’s visual and verbal identity while developing and refining the building blocks of our brand.

Working closely with the Associate Director of Communications you will develop the strategy and implement the delivery of our new content and creating function. You will be a guardian for our brand, developing future direction while ensuring our identity and house style is maintained across the communication team and organisation. You will use your digital and social media expertise to enable digital–first approach to communications. 

We are looking for someone who is an inspiring leader, you will use your professional capability to drive continuous improvement by empowering, motivating and inspiring the team to deliver creative outputs in time.  

About you

We want to make sure that you are set for success, these are the skills that you will have: 

• Relevant specialist degree in communications or equivalent senior, professional experience

• A deep knowledge of and skill in a broad range of communications disciplines from the following: marketing, brand, internal communications, stakeholder engagement, project management, reputation, risk and change management. 

• Evidence of ongoing professional, management and leadership development

• Membership of relevant professional associations, for example Institute of Internal Communications (IOIC), Chartered Institute of Public Relations (CIPR), Chartered Institute of Marketing (CIM)

• Significant experience of leading and managing marketing / communications teams in a senior role in a complex public, private or voluntary sector environment.

Next Steps

To view further information please see role profile and links below.

If you would like to discuss this role, please contact Marc Silverside marc.silverside1@nhs.net.

NHS Digital values and respects the diversity of its employees and aims to recruit a workforce which reflects our diverse communities. 

About us

We are the national information and technology partner to the health and care system. Our task is to build and run excellent digital products and services that NHS and care staff across the country can rely on every day.  We have proven expertise in delivering large scale technology infrastructure and work with our NHS partners to ensure the technology we build is adopted quickly, safely and effectively, bringing about maximum benefits for patients. 

We power the research that is developing new ways of tackling disease and fully support the role the Government wants the NHS to play in keeping the UK at the forefront of life sciences research. 

We are proud of what we have achieved and our amazing people, many of whom have deservedly received public recognition in forums ranging from Women in IT awards to our own Queen’s Honours List.

This is a chance to be part of an organisation that makes a real difference on a national scale.


What we offer

In addition to a competitive salary with planned, transparent progression you can look forward to the following benefits:

• 27 days annual leave entitlement increasing with service
• Buy and sell annual leave scheme
• 14% contribution to your NHS pension
• Flexible working opportunities
• A range of NHS Discounts covering, for example, shops, restaurants, gym, mobile phones, and insurance
• Season ticket loan
• Car Lease scheme   

NHS Digital values and respects the diversity of its employees and aims to recruit a workforce which reflects our diverse communities. 

Roles at NHS Digital are subject to a basic Disclosure and Barring Service (DBS) check and as such it will be necessary for a submission for Disclosure to be made to the Disclosure and Barring Service following an acceptance of an offer of employment. Basic checks provide details of convictions and conditional cautions that are considered to be unspent under the terms of the Rehabilitation of Offenders Act 1974. 

NHS Digital is undertaking a period of organisational change at the moment to ensure we have high calibre people, with the right skills to support us in delivering our business, now and in the future. While we deliver the organisational change required through to April 2020 we have identified that we still need to recruit to critical roles to maintain our delivery roadmap but we need to make you aware that should you be successful you may still be subject to a change initiative in the future. We wanted to be as transparent as possible so you can build this in to your decision making process when considering at this time whether to apply for a role at NHS Digital.

We will keep you updated throughout your application but please do email us if you have any further questions.  Additionally, should you apply and be invited to interview you can ask your interviewer more questions on our structure changes and the specific role you have applied for.


The closing date for this job has now passed.